# What is fluff ? ## Source - [[book - Good strategy bad strategy]] ## Keywords (topics and howto) - [[topic - leading and managing]] - [[topic - mentoring, advising and coaching]] - [[topic - simplification]] - fluff is a complication - [[how to be a better leader]] - [[how to build trust]] do no use fluff - [[how to be a better advisor]] - [[how to be a better communicator]] having a clear definition of fluff helps create a better language ## Related notes - [[zt - story is king]] - [[zt - tools for team]] avoid fluff ## Notes - Fluff is a superficial restatement of the obvious with a generous spinkling of buzzwords.