# Good Strategy/Bad Strategy: The Difference and Why it Matters #book #referencenote # Metadata - Author: [[Richard Rumelt]] - Publication date: 2011 - date of reading: 2020 - ASIN: 0307886239 # Summary Clears out the mumbo jumbo and muddled thinking underlying _too many_ strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world. I really enjoyed the down to earth definition of [[zt - the concept of strategy]] > *Strategy is a cohesive response to an important challenge* > \- Richard Rumelt